WhatsApp Business Client & API

SBC Relay

A shared WhatsApp inbox for your whole team, with a powerful API.

Overview

What is SBC Relay?

SBC Relay turns WhatsApp into a professional business channel. Your whole team works from one shared inbox on a single business number, with every conversation assigned, tracked and never missed.

Built on the official WhatsApp Business Platform, Relay adds automation, AI-powered replies, approved broadcast campaigns and a developer API to connect WhatsApp with your ERP, store and CRM.

  • Official WhatsApp Business Platform
  • Multi-agent shared inbox
  • Developer API & webhooks
Features

Everything inside SBC Relay

01

Shared team inbox

Many agents on one number, with assignment, internal notes and conversation status.

02

Automation & AI replies

Chatbots and AI agents built with SBC Forge answer common questions around the clock.

03

Broadcasts & templates

Send approved message templates and campaigns to opted-in customers.

04

Contacts & history

Customer profiles, tags and full conversation history in one place.

05

Developer API & webhooks

Send order updates, OTPs and alerts from any system through a simple API.

06

Performance analytics

Response times, agent performance and campaign results at a glance.

Built for

Who uses SBC Relay

Sales teams

Qualify leads and close deals where customers already are.

Customer support

Faster answers with a shared inbox and AI assistance.

E-commerce

Order confirmations, payment links and delivery updates.

Logistics

Shipment notifications and proof-of-delivery messages.

Security & deployment

  • Built on the official WhatsApp Business Platform
  • Role-based agent permissions
  • Conversation archive and audit log
  • Opt-in and consent management

Integrations

SBC Relay connects with the rest of the SBC platform and the tools you already use.

SBC CommerceSBC ForgeSBC ERPCRM systemsREST APIWebhooks

See SBC Relay in action

Book a personalised demo and we will show you how SBC Relay fits your business.